Prospect Studios is a new co-working space on the edge of Brisbane’s creative precinct, Fortitude Valley. In a beautiful converted warehouse, it provides desks and meeting areas making it the perfect place to create, work and think
We were asked to create an identity and come up with an idea that reflected both the function and form of the space. The starting point for the idea was the name, Prospect Studios, which we shortened to PS. - relating to post script - as in something important, relating to communication and work. PS allowed us to have fun and be witty with the overall idea, bringing meaning to overall identity and space name. We purposefully selected a very functional typeface and colour palette that reflected the idea of post script and didn’t detract from the space and membership options available.